Peter said:  “For a growing number of people it's like selling snake oil 
and ripping
off consumers.”

Peter, if you want to convince people that emphasizing that “Organic” is 
better than “Ordinary” is like selling snake oil you have got your work cut 
out for you.  Whether it is true or not it is what a growing number of 
people believe if for no other reason than because that's what they want to 
believe.  And no amount of chemical analysis is going to convince them 
otherwise.  So what if it’s a marketing gimmick.  I haven’t seen “Ordinary 
Honey” on any labels lately.  Maybe it just doesn’t sell.  Or maybe it is 
associated with icky stuff that creeps people out.  Personally I like all 
honey, but I like some honeys better that others. 

Steve Noble    

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