I need to make up a single sheet of paper to hand to all my honey customers
and "non-customers" that explains all the benefits of locally produced pure
honey verus store bought "god only knows where it came from" honey. Asking
for any information that readers of Bee-l have that would assist in the
development of this paper.
This fall I gave out samples of my honey in the neighborhood and included a
small write up on the advantages of locally produced honey. I received zero
subsequent requests for additional honey. I think my write up was lacking in
"hard bullets" on the advantages of local honey. Also, I'm finding that most
people just don't think about honey when they are looking for a sweetener
"honey is for hot rolls" is the common response when I ask about its use.
How can one change that thinking?
Ivan(Kansas)