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Lactation Information and Discussion

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Subject:
Similac Print Ad
From:
Susan Dial <[log in to unmask]>
Reply To:
Lactation Information and Discussion <[log in to unmask]>
Date:
Mon, 1 Jul 2013 17:43:14 -0400
Content-Type:
text/plain
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I was looking through my coupon newspaper inserts yesterday and came upon Similac's new advertisement and coupons.  "If you're ready to introduce formula, choose new Similac for Supplementation.  8 out of 10 moms who supplemented with formula agreed that it helped them continue to feed breast millk."  Sure didn't take them long to take advantage to the recent study published in the Journal of Pediatrics regarding supplementation of newborns in the hospital and twist the results for their own benefit.  No surprise, but still infuriating.

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