Janice,
This is *just* the sort of thing we need. Thanks so much for posting the
links.
Karleen Gribble
Australia
----- Original Message -----
From: "Janice Reynolds" <[log in to unmask]>
To: <[log in to unmask]>
Sent: Thursday, December 20, 2007 3:05 AM
Subject: Public Health messages - great TV ads
>I haven't been following all of this thread, but wanted to share my
> favourite example of how I think breastfeeding messages should target the
> general public.
>
> Take a look at these TV ads for Fetal Alcohol Syndrome, from my province
> of
> Saskatchewan:
>
> http://www.preventioninstitute.sk.ca/siteimages/FASD_Community_Responsibilit
> y.mov
>
> http://www.preventioninstitute.sk.ca/siteimages/FASD_Male_Responsibility.mov
>
> Instead of targeting the mom - they put all emphasis on how those people
> around her can help. Drinking is a social activity, with social pressures
> to participate.
>
> Likewise breastfeeding is a very social activity, and social pressure
> impacts on success.
>
> Just think how easy it would be to do a commercial like this, and how it
> could change the whole dialogue around breastfeeding in North America!
>
> Janice Reynolds
> Saskatchewan, Canada
>
> ***********************************************
>
> Archives: http://community.lsoft.com/archives/LACTNET.html
> To reach list owners: [log in to unmask]
> Mail all list management commands to: [log in to unmask]
> COMMANDS:
> 1. To temporarily stop your subscription write in the body of an email:
> set lactnet nomail
> 2. To start it again: set lactnet mail
> 3. To unsubscribe: unsubscribe lactnet
> 4. To get a comprehensive list of rules and directions: get lactnet
> welcome
>
>
***********************************************
Archives: http://community.lsoft.com/archives/LACTNET.html
To reach list owners: [log in to unmask]
Mail all list management commands to: [log in to unmask]
COMMANDS:
1. To temporarily stop your subscription write in the body of an email: set lactnet nomail
2. To start it again: set lactnet mail
3. To unsubscribe: unsubscribe lactnet
4. To get a comprehensive list of rules and directions: get lactnet welcome