Yulanda in South Africa was contacted by a manufacturer of a breastmlk
substitute and asked whether their proposed ad slogan would be 'legal'.
Yulanda, in what capacity were you being asked to comment?  Why was Ogilvy
calling you?  Are you a representative of whatever government agency
regulates food labeling?  If not, why don't they call the appropriate
authority?
Could it be that they want to be able to go to that authority and say 'even
breastfeeding supporters think that this is an acceptable term'?  Aren't you
glad you didn't tell them that?
Rachel Myr
Kristiansand, Norway

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