I just saw that new Nestle ad again (still on women's channel).
Ah yes, now that I've seen it three times, I notice that the SAHM mom who's
holding her baby, had just reached for a infant bottle (no brand visible)
from the fridge, when the phone rings and she sets it down by a coffee mug
and jar of Nescafe. And as the camera quickly pans across the kitchen, a
large bag of "Dog Chow" (Nestle owns Purina now, doesn't it) is visible.
Ah this is oh so subtle advertising. Very different.
Janice Reynolds
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