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Date: | Fri, 14 Jun 2002 16:03:36 -0600 |
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"Thanks to the hard work of Brazilians, Ross is eliminating the teddy bear
from the labels of formula sold there, and Mead Johnson is eliminating the
rabbit family from theirs."
I thought I was semi-familiar with the Code provisions, but I guess not as
much as I'd like to be. I get the "no pictures of babies" part - using
healthy-looking babies to advertise (mostly) unnecessary products -- but how
are the bears and rabbits any worse than any of the many other (formerly)
wonderful images appropriated by capitalists/capitalism for their own
exclusive use? Surely the bigger sin is advertising/marketing, period, of
which cutesy labels are only one example. Or is the idea that nothing
related to childhood should be used?
Or is this an animal welfare thing? I'm confused!
Barb Strange
Edmonton, Alberta, Canada
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