Greetings to all:
 
During this last period of  "Organic" discussion I began to wonder if  it was 
organic bashing driven by fear or just ignorance as in the lack of  
understanding what marketing is all about.
 
Fear was evident when comments came through about "them" wanting the entire  
market etc.
Yet others pointed to the unique labeling that was being used to sell the  
product in the container and very elaborate websites.
 
The pie as it is termed is only so big and everyone wants a slice of it no  
matter how big or small you are.
How you elbow your way into the picture is how you get your piece of the  pie.
Necessity is the mother of invention and ingenuity is part of that.   How far 
you stretch it is up to you. And to work your way through you need in  todays 
terms, marketing tools. Unique labels,descriptive wording, a very  different 
but yet the same product , etc.
 
Let's give credit where credit is due.
What marketing tools do you use to sell your Honey . Perhaps others will  
learn from your experience.
 
Walter
Ontario
 
 

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