Lisa Paul <[log in to unmask]> wrote: > I did some calculations based on our WIC participation in my region. Not > exact numbers but a good rough estimate Assuming that WIC pays $13/can > of formula, This is where the hyper-inflated prices related to USAn formula marketing become so very clear. The cheaper name-brand formulas here are $13 (Australian, but we're near parity) per can, if buying individual cans at a relatively expensive supermarket. Buy a half dozen cans of name brand, still retail, and they're down to $12 per can. That's with no discount-searching or store-brand-searching at all. And this is in a country where there is still plenty of stealth and not-so-stealth marketing; but it is considerably more regulated than in the USA. If $13 is the very best price you can get for any infant formula, in massive bulk, WITH exclusivity/kickbacks/contract ... how much does the formula cost parents when they're paying full-price? Part of that difference is going straight into the pockets of the advertising industry, and part into formula industry coffers. What a colossal waste and a giant rort. Lara Hopkins *********************************************** Archives: http://community.lsoft.com/archives/LACTNET.html To reach list owners: [log in to unmask] Mail all list management commands to: [log in to unmask] COMMANDS: 1. To temporarily stop your subscription write in the body of an email: set lactnet nomail 2. To start it again: set lactnet mail 3. To unsubscribe: unsubscribe lactnet 4. To get a comprehensive list of rules and directions: get lactnet welcome