I agree with Jan. I didn't notice the ad, but it seems like it is, after
all, just an ad, right?

Magda, if you're still feeling uncomfortable with this, look at it this
way: Virtually *every* product in the JHL is advertised because the product
may be of use to the readers.  Would you feel the same way if the journal
advertised a breast pump? It is, after all, a piece of equipment, just like
the scale is a piece of equipment.

I don't mean to defend the journal or endorse the product here, but would
just like to suggest that this issue is not about the scale; it's about a
product.

>Magda says,
>
><<  When the
> Journal of Human Lactation advertises a scale for weighing babies, why
>shouldn't
> others follow suit?   I nearly DIED when I first saw *that* advert, and it
>has
> seriously coloured my perception of the journal. >>
>
>But the JHL is a professional journal for professionals.  As an IBCLC with a
>fairly extensive practice, I have a scale in my office.  I would expect that
>other IBCLCs would too -- just as I would expect a scale in the
>pediatrician's or nurse practitioner's office.  I do not see that telling all
>bf moms that they need a scale is anywhere near the same as advertising a
>professional scale in the JHL.
>
>Jan Barger, RN, MA, IBCLC
>Wheaton, IL
>www.bsccenter.org
>"Further up and further in."  -- C.S. Lewis



--
Marie Biancuzzo
Perinatal Clinical Nurse Specialist
[log in to unmask]
Resources to simplify breastfeeding management are available at
http://www.wmc-worldwide.com

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