The Code isn't about mothers' individual decisions. 

The Code isn't even about the product itself. 

The Code is about how Formula and feeding bottles are MARKETED. 

Specifically, the Code is designed to prevent specific unethical marketing
tactics from robbing women of their right to full information for informed
decision-making and undermining their decision to breastfeed. 

 

Remember the title: "International Code of MARKETING of Breastmilk
Substitutes." 

 

Linda J. Smith, BSE, FACCE, IBCLC

Bright Future Lactation Resource Centre Ltd

6540 Cedarview Ct, Dayton OH 45459

937-438-9458 / fax 937-438-3229

www.BFLRC.com <http://www.bflrc.com/>    

 


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