Cian -- you no doubt are referring to the writings of Diane Wiessinger, 
whose link for the piece about BF being the norm (vs. formula feeding) is 
below.  Indeed, I think someone here on Lactnet coined the term 
"Wiessingerizing," to describe the process of "flipping" language so that we 
steer away from this assumption that formula feeding is the norm.

Go to: www.wiessinger.baka.com/bfing/breastvbottle/scary.html

She is one of the great lactation consultants:  writer (frequently on 
Lactnet), thinker, thought-provoker and speaker.  Try to find a way to see 
her presentation "Watch Your Language" at a BF conference (she speaks around 
the USA and at ILCA/LLLI).

Liz Brooks, JD, IBCLC
Wyndmoor, PA, USA

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