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Subject:
From:
Naomi Bar-Yam <[log in to unmask]>
Reply To:
Lactation Information and Discussion <[log in to unmask]>
Date:
Thu, 20 Feb 2003 20:39:52 -0500
Content-Type:
text/plain
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>Why not have
>breastfeeding information included with cases of beer? Or distributed by
>Home Depot (or Canadian Tire, for the Canadian Lactnetters)?

I think it's a great idea. Of course it stereotypes fathers, but the
truth is that's where many Dads and other men are. It's certainly
a way to make breastfeeding a norm, exposing all types of men, not all
of them fathers, to breastfeeding. Now how do we sell that to Home
Dept and Budweiser? What's in it for them (well, besides advertising
that uses breasts legitimately)? Any marketing folks on lactnet
who can enlighten us on this one?

Naomi Bar-Yam

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