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Lactation Information and Discussion <[log in to unmask]>
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Fri, 6 Mar 2009 14:20:20 -0500
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Good lord! All I'm trying to get at is, Marketing Works. 

Sorry if I show the example of irrational thinking. It was intended to be a
simple analogy, the best my brain could come up with. Yes, I would imagine
paper diapers are more expensive. I wouldn't know, I used "cheap" prefolds.
The marketing this woman was doing was encouraging women to choose something
they wouldn't have ordinarily thought was necessary in their baby's life.
The marketing she does with her pump leads women to believe they must have a
pump just like hers, or the pacifier, just like hers. 

She's doing this on a small scale. I would imagine a large scale operation
with millions of advertising dollars could turn a few more heads.

Sam Doak

We're going to Candy Mountain, Charlie!


Lara <[log in to unmask]> wrote

This is an interesting example of induced irrational thinking, which I
think (I hope, for the sake of the list topic!) has analogies in
"breastfeeding products".  Some might argue about just where those
analogies lie, however.

The woman showing off the 15 dollar cloth diaper wasn't, in fact, using
the most expensive diapering solution at all - the ones using paper
diapers were, by _nearly an order of magnitude_. Yet the paper diaperers
felt, I'm guessing, they were doing the "normal" mainstream thing, that
"everybody does", by buying the product mass-produced by a huge
multinational industry devoted to using twisted 'research' findings and
misleading statements in their marketing, the product that this industry
has convinced their doctors and nurses is the "standard" that all other
diapers should be measured against. 

Lara Hopkins

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