"The article also highlights the fact that a cake and a plastic pen were
given to health professionals - as if such items would persuade the
paediatricians of Bangladesh to endanger babies' lives by recommending
infant formula over breastfeeding." 

[Hilary Parsons  [log in to unmask]]

Could someone please explain to me why then a multinational agribusiness
that employs the very best marketing minds in the world would spend money
have such trinkets produced and distributed?


A wise man once said, "Marketing is not rocket science.  It is way more
complicated than that."
Nina Berry
Australia

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