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Subject:
From:
"Vergil E. Noble" <[log in to unmask]>
Reply To:
HISTORICAL ARCHAEOLOGY <[log in to unmask]>
Date:
Wed, 1 Sep 2004 09:09:08 -0500
Content-Type:
text/plain
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text/plain (1 lines)
Although the connection between smoking and lung cancer was first

recognized by the medical profession in the 1940s, the official US Surgeon

General's Report on smoking and health did not appear until 1964. This was

followed by the Federal Cigarette Labeling and Advertising Act of 1965,

which required a mild warning on cigarettes ("may be hazardous"). It was

later punched up in 1969, but the warning still only applied to cigarettes.

Only in the mid 1980s did the warnings become more specific about the

effects, mentioning a host of diseases, and began to include smokeless

tobaccos. Not until the year 2000 were cigar companies required to place

warnings on their products and advertising in the US under terms of a

settlement with the Federal Trade Commission.









                                                                                                       

                      Andrea Marroquin                                                                 

                      <amarroquin@EARTH        To:       [log in to unmask]                              

                      LINK.NET>                cc:       (bcc: Vergil Noble/MWAC/NPS)                  

                      Sent by:                 Subject:  Re: Quality whiskey and cigars                

                      HISTORICAL                                                                       

                      ARCHAEOLOGY                                                                      

                      <[log in to unmask]                                                                

                      >                                                                                

                                                                                                       

                                                                                                       

                      08/31/04 09:49 PM                                                                

                      AST                                                                              

                      Please respond to                                                                

                      HISTORICAL                                                                       

                      ARCHAEOLOGY                                                                      

                                                                                                       

                                                                                                       









        It was actually $8 for a box of 100.  Still sounds expensive to me,



but maybe less so than I led you to believe.  My database was a little

unclear on pricing because I was interested in sorting groups of

merchandise according to price ranges.  I had placed it in the $5-$10

category.  I went back and looked it up.  I actually have a copy of

this ad, which was printed in Collier's Weekly, on June 20, 1908, p.

25.

        The copy reads:



SMOKE IT

        Don't judge a cigar until you have tried it.  Every man likes a

certain cigar because he has cultivated a taste for it, and smoking the

same brand becomes a habit.  Give the Ordero Cigar a trial.  The

chances are you will like it and will want to smoke a cigar that is

always uniform.

        The "Ordero" is a Hand-Made Long Filler, made of the best quality

of

genuine imported Havana and Sumatra.

        The Ordero Cigars are made to your order only, with your name on

the

box, each layer being packed separately in a sealed package.  Price

$8.00 for 100 delivered.  Or a trial box of 12 will be sent you for

$1.00.  Your money refunded if unsatisfactory.  Order a box now.

JOSEPH R. RUGG, Est. 1843.  740 Market St., Blairsville, Pa.



        Strange not to see a surgeon's general warning on tobacco products.



If I recall correctly the FDA was created in response to some patent

medicine scandals around 1906 or so.  I am not sure when surgeon's

general warnings began to appear, or if they was related to this

movement when they did appear.



Andrea Marroquin



On Aug 31, 2004, at 10:45 AM, Cathy Spude wrote:



> Andrea:

>

> Thank you!

>

> The Odero cigar...was it $5 apiece or $5 a box (either way, expensive:

> that's the equivalent of $100 today). Okay, I admit the novel is mine.

> My

> guy (not the main character) wants quality, but he also wants to

> display

> his wealth. Smoking a $100 equivalent cigar would do the trick.

>

> Do you know if it was a Cuban cigar?

>

> The other information is priceless, too. I'm finishing up a report on a

> saloon, dating 1897 - 1916. I disagree with another writer that pipes

> might

> be as common as cigars. The photographs of tobacco stores and the

> tobacco

> cases in saloons were dominated by cigars. Pipes were a leisurely

> smoke,

> better suited to the clubhouse. The cigar was meant for the saloon.

> Although I found pipes in my saloon, and very little evidence of

> cigars,

> you wouldn't due to differential preservation.  I'll bet with your

> research

> on ads, you found the cigar ads outweighed those for pipe tobacco

> during

> the period.

>

> Thanks again. It was a real help.

>

>

> Cathy

>

> Catherine Holder Spude ¨ Archeologist ¨ Cultural Resources Management ¨

> National Park Service – Intermountain Region ¨ 505.988.6831Voice ¨

> 505.988.6876 Fax

>  The National Park Service cares for special places saved by the

> American

>               people so that all may experience our heritage.

>

>

>

> ----- Forwarded by Cathy Spude/SANTAFE/NPS on 08/31/2004 08:36 AM -----

>

>                       Andrea Marroquin

>                       <amarroquin@EARTH        To:

> [log in to unmask]

>                       LINK.NET>                cc:       (bcc: Cathy

> Spude/SANTAFE/NPS)

>                       Sent by:                 Subject:  Re: Quality

> whiskey and cigars

>                       HISTORICAL

>                       ARCHAEOLOGY

>                       <[log in to unmask]

>>

>

>

>                       08/24/2004 02:12

>                       PM AST

>                       Please respond to

>                       HISTORICAL

>                       ARCHAEOLOGY

>

>

>

>

>

>         I can't vouch for the quality, but I came across a number of

> alcohol

> and tobacco products when I was researching advertisements posted in

> monthly magazines between 1890 and 1910 for my master's thesis.  The

> thesis is available under my maiden name:

>

> Clark, Andrea

>   2001  From Ads to Artifacts: The Selling Power of Gender Ideology in

> America, 1890-1910.  An M.A.            thesis submitted to the

> Faculty of

> the

> Department of Anthropology at the The College of William

>  and

> Mary.

> Williamsburg, VA.

>

> All of the following ads are available on microfiche.  I can provide

> specific sources, dates, and page numbers for any of these ads if your

> friend would like to look some of them up personally.  I believe I may

> also have jpg.s of a few of them.

>

> Products with Ads Targeting Men:

>

> - Enos Richardson and Co. advertised cigar cutters in 1893.  This

> product was called "the most useful present that could be given a

> gentleman."

> - "Hunter Baltimore Rye" was advertised by Wm. Lanahan & Son in 1898,

> was considered "The American Gentleman's Whiskey" by the advertisers.

> - "Gold Lack Champagne," by C.H. Arnold & Co., advertised in 1903.

> Heralded as the beverage of "Your Grandfather's father, and other fine

> gentlement of the old school" and was professed to be "now as then the

> wine of connoisseurs and aristocrats the world over."

> - "Dewar's Scotch Whisky" from Frederick Glassup and John Dewar & Sons

> advertised in 1903.  This ad proclaimed "FISHERMAN'S LUCK often

> includes a combination of we feet, hunger, a light creel and a

> plentiful supply of hard luck stories.  The lucky fisherman is the one

> who provides himself beforehand with the consoling companionship of

> Dewar's Scotch WHISKY."

> - "Hunter Whisky," by Wm. Lanahan & Son, was advertised in 1903.

> - "Pommery Champagne" was available in 1903.  Advertisers claimed it

> was present at an affair hosted for King Edward VII by France's

> Minister of Foreign Affairs.

> - "Cook's Imperial Extra-Dry Champagne," also available in 1903, stated

> "Let every good fellow now drink up his glass."

> - "Hunter Rye," again by W,. Lanahan & Son, advertised in 1908.

> - "Old English Curve Cut Tobacco" was offered by the American Tobacco

> Co. in 1908.

> - The "Freeman Pipe" was available from the Freeman Pipe Co. in 1908.

> - Tobacco was offered from the French Tobacco Co. in 1908.  This

> product was called "The Aristocrat of Smoking Tobacco."

> - Ordero Cigars were advertised by Joseph H. Rugg in 1908 (they were

> over $5, and might therefore be considered expensive, whether this

> reflects on quality, I cannot say).

>

> Alcohol and Tobacco Products Targeting Women:

>

> - One ad promoted "cigarettes and cigars" for women in 1893, noting the

> Empress of Austria was rumored to smoke fifty cigarettes daily in

> addition to smoking cigars.  Interestingly, no specific manufacturer

> attached their name to this notice.

> - "Schlitz Beer" in 1903.

>

> Ads Targeting Both Men and Women:

>

> - "Hunter Baltimore Rye," by Wm. Lanahan & Son in 1903.  Still noted as

> "The American Gentleman's Whiskey," this product was "particularly

> recommended to women because of its age and excellence."

> - "Schlitz Beer" in 1903.  "It is good for anybody."

> - "Harper Rye," advertised by Bernheim Bros. in 1903.

>

> Gender-Neutral Ads:

>

> - "Compana Cigar," from the Compana Mfg. Co., available for 25 cents in

> 1893.

> - "Hayner's Rye" was available from the Hayner Distilling Co. in 1898.

> - A "Turko Cigarette Roller" was available from Charles W. Oliver in

> 1903.

> - Gender-neutral ads for "Cook's Imperial Extra Dry Champagne" were

> published in 1903.

>   - "Dr. Siegert's Angostura Bitters" were promoted by Dr. J.G.B.

> Siegert & Sons in 1903.

> - A "Chartreuse Cordial" and "Chartreuse Liqueur," was provided by

> Batjer & Co. in 1903.

> - "Bond & Lillard Whiskey" was available from Stoll & Co. in 1903.

> - "Pabst Blue Ribbon Beer" was advertised by Pabst in 1903.

> - A "Flaming Pocket Lighter," was advertised by Walton & Co. in 1908.

> - A "Peach Pipe," was marketed by Leavitt & Peirce and the Peach Pipe

> Co. in 1908.

> - A "Hydro Electric Cigar Case Moistener" was available from Julius

> Andrae & Son's Co. in 1908.

> - An "Automatic Cigarette-Maker" was promoted by Esrich Mfg. Co. in

> 1908.

>

> Hope this helps!  Andrea Marroquin

>

>

> On Aug 23, 2004, at 10:33 AM, Cathy Spude wrote:

>

>> HISTARCHers:

>>

>> I have a friend who is writing a novel. He'd like to know the brand

>> name of

>> a good quality whiskey and cigar from about 1905. Can anyone help?

>>

>>

>> Cathy

>>

>>

>> Catherine Holder Spude ¨ Archeologist ¨ Cultural Resources Management

>> ¨

>> National Park Service – Intermountain Region ¨ 505.988.6831Voice ¨

>> 505.988.6876 Fax

>>  The National Park Service cares for special places saved by the

>> American

>>               people so that all may experience our heritage.

>>




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