ISEN-ASTC-L is a service of the Association of Science-Technology Centers
Incorporated, a worldwide network of science museums and related institutions.
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I think we send out four to five main e-newsletters per year, with a few
shorter, impromptu notices in between. 
We used to send out hard copy newsletters, but switched to e-newsletters
several years ago. 
Apart from reduced paper usage, e-newsletters allow for those occasional
timely notices and can be formatted with brief paragraphs summarising
the highlights, but containing links to further information or other
interesting things on the Internet. 
Members want to know housekeeping stuff, such as when certain galleries
or popular exhibits will be closed; when new programs will be open and a
few curated science stories or activities. 
Depending on privacy laws, you may want to include stories about your
Members as well. 
For accessibility, we can print and post e-newsletters and associated
links for members, but I'm not sure whether this is still requested.
According to the Australian Bureau of Statistics, in 2008-2009, 72% of
Australian households had Internet access (62% of all households had
broadband connection), so it's not a universal tool, but it's certainly
more common than when we started sending e-newsletters. 
Something else to consider with e-newsletters is how the newsletter
format appears in several commonly-used web browsers of varying ages and
even on smartphones (iPhones, etc). 

Regards
Cindy Chambers
Questacon Exhibition Services
Canberra, Australia

-----Original Message-----
From: Informal Science Education Network
[mailto:[log in to unmask]] On Behalf Of Jennifer McMenamin
Sent: Saturday, 12 February 2011 8:23 AM
To: [log in to unmask]
Subject: Print versus E-Newsletters

ISEN-ASTC-L is a service of the Association of Science-Technology
Centers Incorporated, a worldwide network of science museums and related
institutions.
************************************************************************
*****

Print newsletters versus e-newsletters... we know the pros and cons of
both.  

What have you found that actually works for you related to newsletter
format, frequency, quantity, etc?  

What do your members want?  

We're going to survey our members, but we also wanted to poll the ASTC
community on your experiences with newsletters.  

Thanks!  

Jennifer McMenamin, CFRE

Director of Development and Marketing

Sci-Port: Louisiana's Science Center

(318) 424-8673  office

(404) 384-5364  cell

[log in to unmask]


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