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Subject:
10 for 10: Spring 2010: Hand to Hand
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ISEN-ASTC-L is a service of the Association of Science-Technology Centers
Incorporated, a worldwide network of science museums and related institutions.
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10 for 10 / Spring 2010

Hand to Hand
The quarterly journal of the Association of Children's Museums

In response to lean economic times, museums are focusing on developing new 
-- or retooling existing -- programs or operations to boost revenue.

For the upcoming spring issue of Hand to Hand that focuses on the topic of 
maximizing earned income, we are looking for the best recent examples of 
small changes that have had big impact on earned income: admissions, 
memberships, fee programs, camps, special events, gift shop sales, birthday parties, 
facility rental, cafes or food vendors, advertising (print or web 
communications) and others.

What are some of the methods currently underway among all types of museums, 
including children's museums, trying to maximize revenue? What is working 
well? What are some of the challenges? What are some of the mission 
considerations when a museum decides to boost revenue-producing capacity? What other 
marketable services or expertise do museums have that can become new and 
perhaps unexpected avenues of earned income?

The 10 best will be published in Hand to Hand, spring 2010 as short 
articles. Any idea, any size or type of museum, any location.

Contact

Mary Maher
Editor
Hand to Hand
434 295-7603

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