Subject: | |
From: | |
Reply To: | |
Date: | Fri, 19 Nov 2004 11:12:51 -0800 |
Content-Type: | text/plain |
Parts/Attachments: |
|
|
ISEN-ASTC-L is a service of the Association of Science-Technology Centers
Incorporated, a worldwide network of science museums and related institutions.
*****************************************************************************
Thought you might be interested in this:
Dave Taylor
-----------------
GOOGLE DEBUTS SCHOLARLY SEARCH SERVICE
Google is adding a new search service geared toward the needs
of academic and scientific researchers, offering a central starting point
for scholarly literature like peer-reviewed papers, books, abstracts and
technical reports. The new search tool, accessible at
scholar.google.com, is the result of collaboration with a number of
scientific and academic publishers, including ACM, Nature, IEEE and
OCLC. The new service initially will be advertisement-free, but company
executives say that will change.
"The commercial reason for doing this is that you can target areas
with high-quality, high-payback ads," says John Sack, director of Stanford
University's HighWire Press. "An advertisement that goes next to an
article on cloning techniques is probably going to be for services that are
pretty expensive." SearchEngineWatch editor Danny Sullivan says Google's
latest move is "a significant step forward," adding that Google likely will
have competition soon from Yahoo and others. "We will continue to see an
explosion of vertical search engines like this," he notes, referring to
search services that focus on special collections. (New York Times 18
Nov 2004)
NY Times Article
http://www.nytimes.com/2004/11/18/technology/18google.html
Google Scholar Search site
http://scholar.google.com/
***********************************************************************
More information about the Informal Science Education Network and the
Association of Science-Technology Centers may be found at http://www.astc.org.
To remove your e-mail address from the ISEN-ASTC-L list, send the
message SIGNOFF ISEN-ASTC-L in the BODY of a message to
[log in to unmask]
|
|
|