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Date: | Fri, 27 Sep 2002 08:39:20 -0500 |
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Vivian Liff wrote:
>Bless you for those few sensible words. The Gramophone is totally geared
>to its advertisers. Small companies do not get their products reviewed
>unless they pay for advertisements.
Thanks for that bit of information. I can save some money by not sending
our releases to them. It is interesting, we have gotten reviews in other
British publications, including International Piano, etc. Now I know
why we haven't gotten reviewed in Gramophone.
As an aside, our product will never be review in Fanfare since they
have the same policy. When I first started our company I had a call
from their editor who told me that upfront. He also said that if we
took out a full page ad, we would get a feature article.
While such practices might make me question the credibility of both
publications, I know several of the reviewers and know they do indeed
speak for themselves. I might also mention that I used to write for
American Record Guide. Not once did any of the editing of my reviews
change the meaning. While the editor didn't always agree with my
perspective, he respected my right to my opinion. I should also add
that they have never requested a "premium" for getting a review of our
releases. We have no money for advertising!
Karl
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