Mimi Ezust <[log in to unmask]>

>>Does anyone knows what's exactly the so called "Mozart Effect"?.  I've
>>heard about it something like this: that the music of Mozart has a high
>>incidence at the development of intelligence when used with kids for
>>educational purposes.  Is this correct (or true)?.  Why Mozart, then?,
>>why not a "Haydn effect"?.
>
>Why not, indeed... It's a sales scheme.

Worst than worst, it's a registered mark!!!.  I thought that all this
was some kind of serious experiment (with funny conclusions, as usual),
but I've just been looking around http//:www.mozarteffect.com/ (thanks to
Roger Bogda) and I realized that all this is just a big "curro" (argentine
slang for "not completely respectable business") owned by a guy named Don
Campbell.  Perhaps this man wanted to take revenge from all those arty
people who has been making money with his surname since the 60's.

I have some ideas for similar business:

The Gombert Effect:  "Keep it far from the reaching of Children"

The Gesualdo Effect:  "Marital problems?.  Try the Italian method!!!"

The Lully Effect:  "Just beat it!!" (a new method of rhytmic training, kind
of Dalcroze)

The Bach Effect:  "Say good bye to Viagra...!!!"

The Beethoven Effect:  "WHAT?!!!"

The Rossini Effect:  "Increase your potential to cook pasta!!!"

The Wagner Effect:  "Invade Poland in 2 weeks!!!"

And so on, unfortunately...

Pablo Massa
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