I am trying to establish the history of CRM. Specifically i am looking
at...
-is there a person considered the "father" of CRM?
-reason/reasons why CRM came about?
-How was CRM developed?
-Time frame for CRM development.
-Were there any original goals of CRM, if so what?
Any additional information about the origins of CRM would be much
appreciated!!!!!
Thanks
Laura Benson
Tuscaloosa, AL