I do the same as Lisa--I offer a pump trial for a very reasonable cost and let the mother try out all the pumps I sell, the electric if she wishes, and I teach her how to hand express. During the time she is there (usually about 30-45 min.) we talk about storing milk, etc. When women call to ask about buying a pump, I explain that I don't like to sell them a pump they haven't tried, so encourage them to come in for a pump trial. I usually make a sale, but even if I haven't, the woman has had an opportunity to try several pumps and see what feels the best. And when I sell a pump, I know she got the one she liked best and that will probably work the best for her. It's a bit of a hassle cleaning the pumps, but I like providing this kind of service. Leslie Ayre-Jaschke, BEd, IBCLC Peace River, Alberta, Canada