Last year at a conference on nutrition at A&M, one of the speakers was talking about the importance of long-chain PUFAs in brain and eye development, and about how breast milk had lots of them, and formula had none. And he talked a little about how some of the formula companies were trying to figure out how to get these fatty acids into their formula (he mentioned grinding up lamb brains at one point - yuck - imagine the ad "Our formula contains lamb brains!"). He then talked about the research showing lower IQ scores in formula-fed babies and linked it to the lack of these essential fatty acids. And one of the women in the audience asked, very concernedly, what foods were a good source of these fatty acids, and he (the speaker) said, "Well, cod liver oil is a good source." And the woman had the b----s to ask "Can I put cod liver oil in the baby's bottle?" The audience roared, and the speaker said "Well, you *can*, but I seriously doubt the baby will drink it that way." I'm not sure the woman ever understood that there basically was no way to correct this deficit in her child's nutrition. Katherine A. Dettwyler, Ph.D. Associate Professor of Anthropology Texas A&M University e-mail to [log in to unmask]