I'm passing on some info that our new, very green, Ross rep shared with me
yesterday. (I was the only one at the Nurses Station when she stopped by to
introduce herself so didn't know I was "the competition").  She gave me a
glossy poster with all the new labeling they're putting on their bottles and
told me that Ross is changing their formula to look more like breastmilk.
They've reduced the beta carotene and added more soy lecithin to decrease
foaming and make it whiter to stain clothes less.  Hmmmm.  Doesn't sound
like this change is going to profit anyone except Ross.  If they can't make
it be more like breastmilk, they'll just make it look more like breastmilk?

Linda Anderegg, RNC, IBCLC, RLC in Chicago


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