Dear all
I thought I would speak to the issue of Bounty bags in Australia as I and 
ALCA were heavily involved in their decision to go breastfeeding friendly 
and WHO Code compliant in April this year. The company has committed to the 
Code and ALCA monitors all of their bags and publications. It has been quite 
a long journey to get to this point and the company has forgone considerable 
advertising income to reach it - however the are determined and committed to 
getting it right. They are also putting considerable pressure on companies 
who want to advertise to do it appropriately or they simply will not accept 
the advertisement.
It has been my experience that most women actually like the bags and if this 
is true then to me it is a better option to actually ensure that what is in 
them is compliant at the very least and provides women with community 
resource contacts and factual information about infant safety, breastfeeding 
etc - something which Bounty Australia does.
I wish you all a very happy holiday
Jenni James
Melbourne, Australia

>
> Date:    Tue, 18 Dec 2007 21:26:18 +0900
> From:    Del Smith <[log in to unmask]>
> Subject: Re: Questions on banning the bags
>
> I need to correct my last post.
>
> Mothers in Australia ARE given 3 Bounty bags (1. Mother to be, 2. New 
> Mother
> and 3. New Baby) filled with brochures, vouchers and some samples.
> Previously some of these inclusions were not WHO code compliant.
>
> The bags are since April 2007 WHO code compliant. Read more here
> http://www.bountybags.com.au/feedingFriendly.html
>
> Sorry for my error,
> cheers
> Del

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