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Subject:
From:
Elaine Ziska <[log in to unmask]>
Reply To:
Lactation Information and Discussion <[log in to unmask]>
Date:
Sun, 28 Jun 1998 09:15:57 EDT
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I saw something new last night  - a TV advertisement for Nutri-grain breakfast
bars that featured breastfeeding.  It went by fast and I wasn't really paying
attention at first but the message was something (sort of, kind of) like this:
"You've made sure your baby had calcium (showing mom and baby nursing - from
behind the mother's back but it still looked sweet and warm)  - for your older
child (camera switches to very cute ~4 yr old) you give Nutri-grain bars with
calcium."

We all hate to see baby bottles used gratuitously for marketing, but perhaps
this is a good thing.  Breastffeeding is so attractive and normal that it can
be used to sell an unrelated product? I'd like to hear what all of you think
before I go buy bunches of Nutri-grain bars (um, they aren't made by N*****,
are they?)

Elaine Ziska, LLLL
Jackson, MS

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