According to the 79-page decision (jugement) from the
          Superior Court of Canada, Province of Quebec, District of
          Montreal, No. 500-05-007 439-944 of 15 March 1995, annual
          infant formula sales in the Province are about US$32 million
          per year (compared with nearly US$100 million in Canada
          overall). Some 92 000 babies are born there annually, and it
          is reported that 80% of mothers who feed artificially use at
          *home* the brand of infant formula their babies were started
          on in a *maternity service*. Manufacturers actively vie for
          the privilege of providing *free* formula which,
          cumulatively, is said to represent but 2% of the Province's
          total annual market. Producers also, the decision goes on to
          say, offer financial assistance to development and
          paediatric research programmes, from which the hospitals in
          question benefit. Thus, for example, the market leader alone
          (40% share), is said to contribute this way about US$726 000
          annually.

          Jim Akre, Nutrition unit, WHO, Geneva