Seems to me that what both of these have in common is the social norm.
As much as health professionals and the fashion industry talk about
thin, overweight is the social norm against which hcps must react.
The same is true of bf. Formula is the de facto norm against which all
of us are reacting. The ad campaign, WBW, Baby Friendly are all
important steps in creating bf as the norm, but, by necessity, they are
all responding to what is the norm now. I don't know how to get away
from that except to keep at it, one nursing mother (in public, at work,
long term, etc. etc) at a time. This is hard work, because it really
only works one baby and mom, one family at a time.
   Naomi
--------------------------------
Naomi Bar-Yam Ph.D.
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Researcher, Writer, Educator
in Maternal and Child Health
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