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Lactation Information and Discussion

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Subject:
From:
Lisa Wilkins <[log in to unmask]>
Reply To:
Lactation Information and Discussion <[log in to unmask]>
Date:
Fri, 1 Apr 2011 16:01:52 -0500
Content-Type:
text/plain
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text/plain (76 lines)
It's all about placement tags in the website code. They paid the right
programmer to get it in there so it hits higher in google, by placing meta
tags on the site.

Also, google has a ranking system that uses popularity (so if someone
searches IBLCE and then follows the similac link, the link gets more weight
on their scale) as well as "linkbacks" - websites that have a link to the
similac page that has the word IBLCE in the website also gives them points.

 Search engines send out spiders or crawlers to index websites periodically.
Once indexed, search engines such as Google use other factors often beyond
our control to ensure that the top ranking results are relevant and
trustworthy. Google looks at over 100 factors when ranking a page for a
term--content, terms, links coming in, links going out, unique name, and so
on.

On Fri, Apr 1, 2011 at 11:50 AM, Phyllis Adamson IBCLC <[log in to unmask]>wrote:

> Had to try it for myself. First: IBCLC: got good links.
> Second: IBLCE: got the Similac listing. So I clicked the link to go to that
> page.
> Searched by Windows > Edit > Find on this page:  Tried both IBCLC and IBLCE
> Neither one was on that Similac page.
> So how come doing a Google search by IBLCE brings up the paid link for
> Similac?
> How much did that cost?  I know: it's not the cost, it's the results that
> matter.
> Phyllis
> --
> Phyllis Adamson, BA, IBCLC
> Glendale, AZ.
> [log in to unmask]
>
> ---- [log in to unmask] wrote:
>
> =============
> I just typed "IBCLE" into a search engine and the 5th listing was
> IBLCE.ORG.
>
> The FIRST listing was Similac's Feeding Expert...
>
> Wow.
>
> Peace,
> Judy
>
> Judy LeVan  Fram, PT, IBCLC, LLLL
> Brooklyn, NY,  USA
> [log in to unmask]
>
>
>
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