For Israeli, political and lawyer-type Lactnetters!

On Israel's Channel 2, my kids and I have been catching pieces of a
M--erna formula commercial. It starts out with a baby doing something, and
we are led to believe that the baby is either Sigmund Freud, Albert
Einstein or Bill Gates (woman's voice in background calling to baby by
name). Then an announcer, babbling at a mile a minute so it's difficult to
understand what he's saying, says (I think) that ONLY M--erna has (try not
to laugh, guys) LC-PUFA (on screen now flashes a bar chart and is gone),
which makes people smarter.

Excuse me? What is this LC-PUFA? What happened to Lucas et al.'s research
with preemies and breastmilk? And I just wonder if Bill Gates knows that
these people are using his name....not to mention Freud and Einstein's
family. Bill Gates is 41 - was there M--erna then?

Israelis: Anybody out there with the time and connections to follow this
up? You gotta see this commercial to believe it, though!

Judy Knopf in Beer Sheva, Israel