The bottom line on prolacta - it is for VERY preemie babies - ones who wouldn't survive if there were'nt nicu's.  Babies who really need an artificial uterus for a few more months and a friendly placenta.  Mother's milk is the best thing - but even mother's milk is not enough for babies who are missing direct access to mom's blood and food via the placenta.  This is not about supplementing normal healthy newborn mama's milk.  It's about this special baby.  It is not about undermining mom's confidence. Our neo is actually looking AWAY from "protein" supplementers (bovine) and to finding other ways to supplement mom's milk without using formula products.  This research and hype actually will stimulate MORE commitment to getting mom's pumping and breastfeeding.  At least that's what I'm seeing in my neck of the woods. 

-----Original Message-----
From: Lactation Information and Discussion [mailto:[log in to unmask]] On Behalf Of Rachel Myr
Sent: Wednesday, January 27, 2010 4:23 PM
Subject: mother's milk no longer even 'good enough'

With Janice's report about the change in nuance in how fortifier for breastmilk is being described by Prolacta, who just entered into distribution partnership with Abbot, a pharmaceutical and breastmilk substitute company, I think we can get ready for the onslaught as drug reps move into the marketing arena for breastmilk 'enhancers'.  It isn't enough we have to have surgery on our breasts to make them more satisfactory, now we have to augment our milk too.  What next?

Obviously the sales potential to the tiny babies who may actually need fortifier added to their mothers' milk *for a limited time* is piddling, compared to what one could achieve if one could convince neonatologists that breastmilk varies too much in content to be really reliable, so to ensure that the child will get proper nutrition, all babies should be supplemented with fortifier.  I can only hope neonatologists are more savvy than any other group of human beings to date and won't fall for this Brave New Way to undermine womens' self-confidence in their ability to provide sustenance for their children.

Oh boy.  I can hardly wait.

Rachel Myr
with very jaundiced eyes, in Kristiansand, Norway

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