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Subject:
From:
David Sulman and Anne Altshuler <[log in to unmask]>
Reply To:
Lactation Information and Discussion <[log in to unmask]>
Date:
Tue, 10 Feb 2009 20:10:22 -0600
Content-Type:
text/plain
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>
> A strange request - I am wondering if anyone can suggest where I  
> might find
> a photo of a mother nursing with painful expession on her face?
>
> Jean Ridler  RN  RM  IBCLC
> South Africa   [log in to unmask]
>

Jean asked for a picture of a nursing mother with a painful  
expression on her face, and instantly the images came to mind from  
old ads in baby and parenting magazines in the US for the Playtex  
Nurser.  The text stated, "No other bottle comes closer to breast- 
feeding." Pictured side-by-side were a mother nursing her baby and  
then bottle feeding the same baby.  In the nursing photo the mother  
had a forced, faint smile (more like gritting her teeth), her sweater  
was unbuttoned down from the top, the baby's hand was hiding his  
eyes, and the distance between the mother's and baby's heads was wide  
apart.  When she bottle fed her smile was natural and happy, she and  
the baby shared a loving gaze, and their faces were close together.   
Of course her wedding ring was clearly visible in this pose (but not  
seen in the breastfeeding photo).

The approximate text for this ad is still available on the internet,  
but without the photos:  http://www.shopbug.com/catalog/ 
product_info.php/products_id/4169?osCsid=8e7nl3anh8jiebtrqe6fcc9st5

Another example comes from a 1987 Ross "Breastfeeding Information  
Series" pamphlet titled, "Breastfeeding."  Here again, the  
breastfeeding photos show mothers smiling, but in a forced, stiff  
way.  They never have eye contact with their babies and are always  
dressed in nightgowns with the exception of one photo where the Dad  
is cooking dinner while the mother nurses her baby while sitting next  
to the stove.  (The baby has a truly terrible latch).  Unspoken  
message: if you are breastfeeding, Dad is forced to make dinner, and  
your sweater has to be hitched up in a way to expose your breast and  
your whole stomach, too.  Everyone is tense and uncomfortable.

I don't know whether these types of images are available to you in  
your part of the world today, but look at the baby bottle or formula  
ads or their so-called "breastfeeding information" for a start.

Anne Altshuler, RN, MS, IBCLC, LLLL
Madison, WI
[log in to unmask]

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