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Subject:
From:
Jay Gordon <[log in to unmask]>
Reply To:
Lactation Information and Discussion <[log in to unmask]>
Date:
Fri, 16 Aug 2002 19:13:34 EDT
Content-Type:
text/plain
Parts/Attachments:
text/plain (72 lines)
Dear Dr. Sanders:

In your email, you failed to mention the asking price for the Brooklyn Bridge.

Kindly forward same because I am quite interested in purchasing it if it is
still available.

Sincerely,

Jay Gordon, MD, FAAP, IBCLC

Dear Colleague:

Thank you for contacting the American Academy of Pediatrics (AAP) and sharing
your concerns about distribution of the New Mother's Guide to Breastfeeding.
We appreciate and share your passion for the health and well-being of
children, especially on the issue of breastfeeding.

This book is part of ongoing AAP educational efforts to provide parents and
caregivers with high-quality information on a broad spectrum of children's
health issues. What distinguishes the New Mother's Guide to Breastfeeding
from other reference books on this topic is that it has been written and
extensively reviewed by pediatricians. Under the direction of lactation
expert Joan Younger Meek, MD, MS, RD, FAAP, IBCLC, editor in chief, the
material in this book was developed with the assistance of numerous reviewers
and contributors from AAP technical committees and sections. As with all AAP
educational materials and policies, there was no commercial involvement in
the development of this book.

The New Mother's Guide to Breastfeeding is being distributed in a variety of
ways such as through the AAP Publications Catalog, AAP Online BookStore,
medical book distributors, exhibits at AAP and other association meetings,
and through other organizations, and also is available in bookstores
nationwide.

In addition to the distribution methods described above, companies also
purchase AAP peer-reviewed and credentialed information and distribute it to
physicians and consumers. Ross Pediatrics has purchased a quantity of the New
Mother's Guide to Breastfeeding to use in place of a breastfeeding booklet
they had previously developed and distributed. It is our understanding that
these books will be distributed by health care professionals in hospitals and
pediatric offices to new mothers. As with other educational materials,
hospitals can decide whether or not they want to distribute these books. The
appearance of a company's name on the cover of a book indicates only that the
book is a free copy given by the company. The Ross Pediatrics name only
appears on the quantity of books purchased by Ross Pediatrics. No formula
advertisement appears in any copies of this book.

We certainly support your commitment to breastfeeding. The AAP is committed
to the promotion of breastfeeding via policy, educational materials, and
ongoing medical education projects.

Thank you for taking the time to write to us with your concerns.

Sincerely,

Joe M. Sanders, Jr, MD
Executive Director
American Academy of Pediatrics

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