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From:
Karleen Gribble <[log in to unmask]>
Reply To:
Lactation Information and Discussion <[log in to unmask]>
Date:
Wed, 30 Jul 2008 13:40:58 +1000
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Hi Leigh Anne,
Yes, it is difficult when an interview is prerecorded (I much prefer live 
interviews!). It just makes it all the more important that sound bytes are 
not provided that will be harmful in isolation. In any story to do with milk 
sharing we know that they will be looking for the line that this is a 
dangerous practice. IMO this means that the caution must be in the same 
sentence as the magnitude of risk and that this risk is manageable. For eg. 
"There is a small risk of transmission of illness via breastmilk so it's 
wise for mothers to be careful in milk sharing, there are things that women 
can do to reduce this risk." The milk sharing story comes up regularly, and 
it's usually someone from a milk bank that talks about how dangerous 
breastmilk is. It's just not helpful!
Yeah, it's worthwhile educating journos but what goes in the story is also 
important. The Today USA segment showed up on Australian TV this morning.
The ick factor comes up regularly in any instance where a woman is 
breastfeeding a child to whom she did not give birth, we need to not play 
into it (I even get it with adoptive breastfeeding- I'm talking at an 
adoption conference in a month, conference organisers got a stack of 
complaints about my presentation being listed in the program!)
Karleen Gribble
Australia

----- Original Message ----- 
From: "Leigh Anne" <[log in to unmask]>
To: <[log in to unmask]>
Sent: Wednesday, July 30, 2008 9:45 AM
Subject: cross nursing


> HI All,
>
> I was the person representing La Leche League on the GMA Cross nursing 
> story. As you can imagine I gave a much longer interview - about 20-30 
> minutes. Of course, I spoke of the risks of artificial feeding.
> Speaking to the press has it's risks of editing - the way I see it - 
> enough evidence based language shared with the producers it  will seep 
> into the system. Along the way sound bites get taken out.
> I do see their eyes light up when I share evidence based information  that 
> is often thought untrue or that they may be unaware of.
> I have learned from many of you and understand the importance of 
> presenting solid information.
> Thank you,
> Leigh Anne O'Connor, IBCLC
> AAPL-La Leche League of New York East
>
> Leigh Anne O'Connor, IBCLC
> [log in to unmask]
> www.leighanneoconnor.com
>
>
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