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Subject:
From:
"Julia R. Barrett" <[log in to unmask]>
Reply To:
Lactation Information and Discussion <[log in to unmask]>
Date:
Fri, 5 Aug 2005 07:51:41 -0500
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I hadn't seen the AAFP-affiliated familydoctor.org before. Odd that the 
breastfeeding support would be so lackluster, given the AAFP's 
breastfeeding position <http://www.aafp.org/x6633.xml>. This seems to me to 
be a stronger statement than that of the AAP and more supportive of things 
such as tandem nursing and nursing beyond infancy. Their opinion on formula 
use is rather blunt:

"Current attitudes concerning infant nutrition have been molded by the 
manufacturers of human milk substitutes who have aggressively created 
markets for their products. They have advertised to physicians and directly 
to the public in ways that are inconsistent with the International Code of 
Marketing for Human Milk Substitutes (see Appendix 3).115 While much of the 
literature about breastfeeding distributed by formula companies is factual, 
omissions and images can mislead mothers, reinforce misconceptions about 
breastfeeding, and suggest that breastfeeding mothers also need to use 
formula. Physicians have been used to convey this advertising and encourage 
brand loyalty through "free" literature and formula samples.48 Use of 
commercial literature and samples has been demonstrated to decrease 
breastfeeding rates and increase premature weaning.112"

regards,
Julia

Julia R. Barrett
Freelance Science Writer & Editor
Mom to Sean (5) and Kira (on the brink of 2)
Madison, Wisconsin

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