Ugh....that's awful.

I have not seen such detailed tracking in widespread use in the UK.

http://www.bestbeginnings.org.uk/babybuddy is a free app, and it is 
really good. I might quibble with some of the info, but on the whole 
it is great - relationship-focussed, and breastfeeding-friendly. It's 
financed by our lottery fund.


The apps you describe, Jeanette, are much more mechanistic. They 
might have formula industry funding , of course, but I would say the 
industry does not actually need to support stuff like this - western 
cultural bias will do the trick :(

Heather Welford Neil
NCT bfc, tutor, UK



>
>
>Has anyone done research on who is funding the free on-line apps for new
>mothers?
>
>
>
>Moms that I see, whether on WIC or from the boardroom.are using Apps from
>the first day of conception - and after birth they are addicted to them! 
>
>
>
>Many apps have become their "baby watching" method - they attach the baby
>and immediately reach for the telephone to enter "starting time" and at the
>"ending  time" of each breastfeeding.  In some apps they are then informed
>how long they have breastfed, and are given the probably time of the next
>breastfeeding.   You can imagine the stress all this "information" - baby
>wanted to eat too soon, or baby slept too long - is adding to an already
>overwhelmed mom. The app does not need to say "if you just formula-fed, life
>would be much more predictable and easier" - this will be said by her mom,
>her doctor, her friends, comments on Facebook, etc. when she shares her
>data!
>
>
>
>Even DURING LLL meetings, during discussions about "responding to your
>baby's cues", moms document their latch-ons and latch-offs!
>
>
>
>Just wondering who is financing this!
>
>
>
>Jeanette Panchula, BSW, RN, PHN, IBCLC (at least until the results of
>April's test!)
>
>Vacaville, CA
>
>
>
>

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