http://www.nutraingredients.com/news/ng.asp?n=74621&m=1NIE301&c=ymhgzhkpfeeb
tvm

http://tinyurl.com/23k7dr
    
Report slams Filipino infant milk campaigns

By Neil Merrett
 
01/03/2007 - A UN expert has slammed a Filipino advertising campaign for
breast milk substitutes as "misleading, deceptive, and malicious in intent."

Jean Ziegler this week criticized the campaign by the Pharmaceutical and
Healthcare Association of the Philippines - which represents the infant milk
industry - for manipulating findings by a number of health organizations to
benefit its profits. 

He also revealed his concern that companies may be distorting health claims
linked to the product.

The attack is likely to increase pressure on authorities in the country to
tighten legislation on health claims being made by food processors,
following growing concerns that they may be misleading and potentially
damaging to consumer health.

Ziegler stressed particular concern that the industry was misleading the
public over claims that a majority of women in the country are unable to
breast feed, and that using its products led to healthy, smart and happy
children.

A ban on falsely attributing health claims to products has already been
considered in the Philippines to protect consumers, though was later
overturned in the courts. 

In 2003 the world health organization (WHO) estimated that 16,000 Filipino
children died as a result of incorrect feeding practices, including
improperly prepared milk products. 

More in complete article
Judy Ritchie

             ***********************************************

Archives: http://community.lsoft.com/archives/LACTNET.html
Mail all commands to [log in to unmask]
To temporarily stop your subscription: set lactnet nomail
To start it again: set lactnet mail (or [log in to unmask])
To unsubscribe: unsubscribe lactnet or ([log in to unmask])
To reach list owners: [log in to unmask]