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Lactation Information and Discussion

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Subject:
From:
Karleen Gribble <[log in to unmask]>
Reply To:
Lactation Information and Discussion <[log in to unmask]>
Date:
Sat, 22 Dec 2007 07:18:27 +1100
Content-Type:
text/plain
Parts/Attachments:
text/plain (39 lines)
Marianne,
The Medela website is not a shop, you cannot buy direct from them. It's pure 
marketing, it is a breach of the code. And yes, in the US they have 
distributed brochure advertising their bottles and teats targeted at 
mothers.
The people who decide if something is a code violation are the International 
Code Documentation Centre in Penang Malaysia. They have siad that this 
marketing is a breach.
Karleen Gribble
Australia
----- Original Message ----- 
From: "Marianne Vanderveen-Kolkena" <[log in to unmask]>
To: <[log in to unmask]>
Sent: Saturday, December 22, 2007 4:39 AM
Subject: Medela


Hi all,

I'm still pondering about the whole issue: what is the difference, like 
Gonneke said, about ABM or bottles with teats being on a supermarket shelve 
and mothers going to that supermarket to buy it, and bottles with teats 
being on a digital shelve and mothers going to that digital shelve to buy 
it? Why is the second considered a violation and the first one not? Medela 
doesn't send brochures to pregnant mothers, do they? I was told they also 
don't show bottles and teats in their stand during symposia and congresses 
and indeed, I never saw the controversial items.

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