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Lactation Information and Discussion

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Subject:
From:
Magda Sachs <[log in to unmask]>
Reply To:
Lactation Information and Discussion <[log in to unmask]>
Date:
Tue, 17 Aug 1999 09:35:17 GMT
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Elaine asked:  " What about if we all write to the
formula companies expressing our dismay that they have not donated
formula to these babies, and how we would really hope that they have the
human decency and compassion and ethics to help."

I would not want to join in such a camapign,
because to me it would be giving the companies the idea that they could gain
'feel-good' brownie points from such an excercise in 'breastfeeding circles'.
Remember the article in Marketing Week a few months ago, suggesting that Nestle
needed to improve the corporate feel-good image, as a way of losing  bad
associations from their tacitcs in marketing breast milk subsitutes world wide?

Milk companies are capitalist businesses.  They weigh their potential use of
compassion, decency and ethics on the bottom-line.

Magda Sachs
Breastfeeding Supporter, BfN and Area Contact, Baby Milk Action, UK

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