"What a positive image to
use to encourage women to BF..."

I have used this picture in my work as an Area Contact for Baby Milk Action
(IBFAN UK) when talking about the issues of formula manufacturers and the fact
that breastfeeding makes important differences.  I have never used the
photograph
with either pregnant women or women with young babies when I was speaking as a
breastfeeding supporter.  I am all for speaking the truth, but this picture is
very graphic and powerful and I think it could stir a lot of emotions, including
hostility.

I also think we need to take great care when using third world images to promote
breastfeeding.  For years that was what one saw (e.g. in National Gerographic)
and I think this may have contributed to the declining cachet of breastfeeding
in the west.

A powerful image, yes.  But more about the dangers of formula than the
advantages and pleasures of breastfeeding in the west.....IMO.

Magda Sachs
Breastfeeding Supporter for BfN and Area Contact for BMA
UK