I found the offending (and offensive) brochure I'd picked up from B&N. It's
titled "Baby Matters" and has cutesy little baby things on the front,
including the ubitquitous bottle. The brochure includes descriptions of
about 35 titles (including some good ones -- Sears' Pregnancy, Birth, and
Baby Books; and one each by Sheila Kitzinger, Robert Bradley, Kathleen
Huggins, and Penelope Leach) and some nice quotes (with the ubiquitous
bottles screened behind them, of course, in case anyone didn't get the
message from the cover), including Oscar Wilde's "The best way to make
children good is to make them happy."

Anyway ... the description of "On Becoming [sic] Babywise" was:

Remember sleep? You can enjoy it again by following this successful training
plan, recommended by doctors everywhere.

If you want to contact them, their site says the following:

Do you want to tell us about incorrect information on any of the titles in
our database?
Email [log in to unmask]

BTW, their synopsis on On Becoming Babywise I is:
"Every parent who has welcomed a child into the world understands the
longing to find a way to teach their baby to sleep contentedly and
continually. This book is an exciting infant management plan that
suc-cessfully trains children to sleep through the night." You know, I
somehow imagine less excitement on the baby's part ...
And On Becoming Babywise II:
"This book will help moms and dads add a new dimension to their babies' day;
the establishment of right learning patterns. Learning patterns ultimately
affect the way a child manages instructions, directions, correction, and
growing relationships. "

Janice :-(