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Date: | Sat, 21 Mar 1998 22:17:47 EST |
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Dear Lactnetters,
Here is a copy of a reply I received from State Farm:
Dear Denise,
Sometimes even the best intentions can result in something
unexpected. That was the case with State Farm's recent
participation in a promotional program by Mead Johnson.
Initially, State Farm agreed to provide information to
expectant and new mothers on taking care of themselves and
their baby during and after pregnancy. As a part of this
program, Mead Johnson supplied infant formula information
and discount coupons for their product. Some of our
policyholders let us know they appreciated our introduction
to the new parent program, but others strongly objected to
to our involvement, saying we were promoting infant formula
products over natural breast feeding.
After evaluating our policyholders' input - and to dismiss
any notion that we recommend one method over the other - we've
terminated our contract with Mead Johnson.
We are, however, offering "The Complete Book of Pregnancy and
Baby's First Year," a Mayo Clinic publication, which incidentally,
advocates neither breast feeding nor the use of infant formula.
Sincerely,
Karen Zook
Birth Event Program Manager
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