In a message dated 97-12-21 16:35:12 EST, Jeannete Panchula wrote:

<< So our job, I think, must continue to be - marketing of breastfeeding.  If
 we can get people to all want a kind of shoe, or a kind of jeans, or a kind
 of car - then we must use the same skills to get people to want to
 breastfeed.  Unfortunately no one is getting rich on that product, as
 opposed to Intel or MicroSoft, but the specialists in Social Marketing can
 teach us a lot.   >>

So why haven't the insurance companies jumped in and  used their mega-buck ad
execs to promote bf?  The savings would have to be immense according to the
Kaiser Permente and other studies.  Ideas, anyone?  Does the big money just go
with the market value system no matter what?  Are we hopelessly out of the
loop because we are not engaged in the economic market with our product?  At
least not *that* kind of supply and demand.

Joy Berry-Parks