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Lactation Information and Discussion

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Subject:
From:
"Amy Peterson, BS, IBCLC" <[log in to unmask]>
Reply To:
Lactation Information and Discussion <[log in to unmask]>
Date:
Thu, 27 Oct 2011 14:38:46 -0400
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Re: the bottle description of "also features a unique layer of fine bumps called texturing along the outside edge." 

I share this story when I speak, but it's appropriate here, too.  I learned from the CEO of a different bottle company why their bottles had "bumps."   While visiting Japan, his brother saw many huge billboard/screens adverizing different things.  One of the images was a larger than life breast, which had "bumps."  And that is why one particular company added them...because of a photo seen while traveling.  It had nothing to do with claims or advertizing, just an obervation of what might be important to add.  Oh dear.  

Amy Peterson

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