We had to stop the pre packaged parenting education program that our hospital was using, I'm not sure who produced it but it was not compliant for baby friendly. SInce that time we have put up a few full length videos that do comply and include, Follow Me Mum and A Preemie Needs His Mother.

Cordelia  merritt RN BSN IBCLC

On Sep 5, 2010, at 9:00 PM, LACTNET automatic digest system wrote:

> Date:    Sun, 5 Sep 2010 17:16:52 -0700
> From:    Susan Lawrence <[log in to unmask]>
> Subject: Gerber Nestle parent education
> 
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>> I wondered if Baby Friendly designated hospitals allow the "Newborn
> Channel" to be one of the TV channels offerings. (This is not a public
> broadcast, rather an "educational service" on the maternity unit TV, paid
> for by the hospital on subscription basis.) It is Gerber/Nestle sponsored.
> One of the shows offered is called "Infant Feeding" which is entirely about
> bottle feeding formula. In both English and Spanish ...
> My understanding is that BFHI hospitals cannot teach bottle feeding
> routinely.
> Does anyone have the Newborn Channel in their BFHI maternity services? Does
> BFHI look out for that in its inspections?
> Susan Lawrence, RN, IBCLC, LLLL
> Berkeley, California, USA


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