As far as I know it is a Swiss company. Both European countries, but not the same. Back in
2006 Switzerland had not very strong legislation: http://www.ibfan.org/art/298-11.pdf I don't
have the 2009 document near the computer right now to check their progress.
Heleen
On 23 Dec 2009 at 9:38, Kershaw Jane wrote:
> Since we do not have a one-world government, there is no REAL way of enforcing globally mandates by any world organization. Each country can decide throught whatever "truth in advertising" laws or trade and/or restraint of trade laws. When countries have FDA-like governmental control, they can restrict access to medications by requiring pre-approval before marketing, the methods of marketing and the requirements to obtain a medication (or product). An analogy is that in certain South American countries, you can go to the pharmacy and buy antibiotics without a prescription. Not in America. Remember that our FDA saved us from having a bunch of babies with shortened limbs where it was widely used in other countries before they knew about the problem. There has to be a balance between big brother control and freedom of choice. Remember, Medela is a Swedish company operating globally. Does Sweden restrict it's advertising?
>
> -----Original Message-----
> From: Lactation Information and Discussion [mailto:[log in to unmask]] On Behalf Of [log in to unmask]
> Sent: Wednesday, December 23, 2009 8:22 AM
> Subject: Re: Medela and The Code
>
> Does anyone know of ANY company receiving written notification from WHO or UNICEF? I don't know which 'one organisation' they are refering to, but the ICDC is not just anyone...
> Medala may interpret the code in any way they wish, but as long as they promote bottles they are not following the code, since article 2 mentions bottles and teats very clearly.
>
> Article 2. Scope of the Code
>
> The Code applies to the marketing, and practices related thereto, of the following products:
> (...); feeding bottles and teats. It also applies to their quality and availability, and to information concerning their use.
>
> Do you feel like asking this Rachel how she can 'interpret' the code in such a way that bottles can be promoted as long as you put the word 'breastfeeding' in front of them?
>
> Heleen
>
> On 23 Dec 2009 at 11:24, Karleen Gribble wrote:
>
> > Quite disingenuous since Medela have themselves said that they are not
> > compliant and do not intend to become so....
> > Karleen Gribble
> > Australia
> >
> > > With regard to the WHO Code, one organization has determined Medela
> > > to non-compliant based on their interpretation of the Code; however
> > > we have not received written notification from the World Health
> > > Organization nor UNICEF. Each organization needs to determine how
> > > they wish to interpret the Code, or if they want someone else to
> > > make this determination for them. For clarification, Medela has
> > > never, and will never, market breastmilk substitutes. The area in
> > > which has come into question is related to bottles and teats.
> > > Everything that we do is to support breastfeeding and the breastfeeding mother.
> > >
> > > Please visit our website at
> > > http://www.medelabreastfeedingus.com/assets/file/MedelaStatementIIWH
> > > OCodeFINAL.pdf or feel free to call me directly and I would be more
> > > than happy to explain the situation in more detail.
> > >
> > > Have a wonderful holiday season!
> > >
> > > Rachel S. Mennell
> > > Director of Marketing Communications and Services - Breastfeeding
> > > ***********************************************
> > >
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