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Date: | Wed, 5 Nov 2008 19:24:01 -0600 |
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Jane writes: You are promoting another breast pump company which is owned by a toy company.
ALL companies have to make money or they don't make products.
I'm guessing you're referring to the pump company I work for. Please keep in mind that it was the research conducted by Ameda's founder, Einar Egnell, that created the vacuum and cycles standards recommended in our lactation textbooks. Evenflo bought Ameda to gain the knowledge it needed to improve their breast pumps--a move that will benefit many millions of mothers.
I agree that companies must make money to exist, but it doesn't have to be by violating the Code and undermining breastfeeding. As a former business owner myself, I know from first-hand experience that business can and should be a win-win. There is enough of a need for breast pumps (especially in the U.S.) that pump companies can thrive without resorting to unehtical marketing practices.
Nancy Mohrbacher, IBCLC, FILCA
Lactation Consultant, Ameda Breastfeeding Products
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