Content-transfer-encoding: |
7BIT |
Sender: |
|
Subject: |
|
From: |
|
Date: |
Sun, 9 Apr 2006 21:49:35 -0400 |
MIME-version: |
1.0 |
Content-type: |
text/plain; format=flowed; charset=iso-8859-1; reply-type=original |
Reply-To: |
|
Parts/Attachments: |
|
|
Go to www.4women.gov - you can access the ad materials at that site.
Stephanie Sosnowski, ICCE
New York
.>> ------------------------------
>
> Date: Mon, 10 Apr 2006 09:10:04 +1000
> From: Nina Berry <[log in to unmask]>
> Subject: National Breastfeeding Awareness Campaign
>
> Hi all
> I am following a research thread around the use of risk based vs benefit
> based language in health promotion messages (around breastfeeding
> sepecifically). Obviously the 2003 Ad Council campaign has much to say on
> this. I've picked up a great many articles from the web that refer to
> this
> and provide a pretty good picture of what happened. But I cannot seem to
> find either the actual promotional material (print, radio transcripts or
> video) or the original research supporting the decision to use a risk
> based
> campaign. Does anyone have any hints as to where I might find these?
>
> Nina Berry BA/Bed(Hons) Dip Arts(Phil)
> Breastfeeding Counsellor
> PhD Candidate - "Ethical Issues in the marketing of 'Toddler Milks'"
>
> ***********************************************
>
***********************************************
To temporarily stop your subscription: set lactnet nomail
To start it again: set lactnet mail (or digest)
To unsubscribe: unsubscribe lactnet
All commands go to [log in to unmask]
The LACTNET mailing list is powered by L-Soft's renowned
LISTSERV(R) list management software together with L-Soft's LSMTP(R)
mailer for lightning fast mail delivery. For more information, go to:
http://www.lsoft.com/LISTSERV-powered.html
|
|
|