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Date: | Mon, 19 Sep 2005 12:35:30 +0800 |
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Found on Reuters this morning:
"Mothers confused by baby milk adverts
Mon Sep 19, 2005 12:10 AM BST168"
"Three-fifths of women asked in a survey believed they had seen
advertising for infant formula, even though advertising it in the UK
has been banned since 1995,[...] The researchers said baby milk firms
were exploiting a loophole which allows them to advertise follow-on
formula, which is only suitable for infants over six months.[,,,] The
survey questioned 1,000 new mothers and pregnant women in August and
found that nearly one in five (17 percent) who used follow-on milk
had started it before the baby was three months old, despite it not
being suitable for infants that young."
Rest at link:
http://today.reuters.co.uk/news/newsArticle.aspx?
type=topNews&storyID=2005-09-18T231018Z_01_TON883298_RTRUKOC_0_UK-
BRITAIN-BABYMILK.xml
Lara Hopkins
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